Humanising Data
The premise that charts, tables and graphs are inhumane and the proposition that visualisation systems immerse you in the data in such a way that you can process charts, tables and graphs subconsciously.
Marketing Manager walking to a WIP (work-in-progress) meeting "Oh no, not another meeting pouring over slabs of paper filled with Excel tables and pie charts". Data scientist walking alongside: "Don't worry, we've moved all the reporting into a Humanising Data visualisation system, I think you'll find it very easy to find the data points you're looking for. Manager as they both walk in the meeting room door, looking at the three newly installed large format touch-screens: "Oooh, this is nice".