It never began
A phrase, often used in the Blackpill Community, indicating that it was over for a certain person before it even began.
Dave: Wow, Maddy just looked hella disgusted at you when you asked her out for prom. It's over for you, Bro.
Brad: It's actually not over, Steve. It never began for me.
Brad: It's actually not over, Steve. It never began for me.