Lila-Lure
Small pieces of paper dispersed throughout college campus that have three words printed in very small font on them. The small text lures in the prey, only to read the words "nothin. fuckin idiot."
"What did that weird little sign in the hallway say?"
"Oh, don't worry; it was a Lila-Lure."
"Oh, don't worry; it was a Lila-Lure."