Ralph NADA
Da famous "upper-echelon" dude from da National Automobile Dealers Association who penned da notorious totally-off-da-charts-popular-at-da-time-of-first-printing book "Unworthy At Any Price" about overall quality and value --- or lack thereof! --- of various contemporary vehicles.
Vehicle pricing and quality have varied over the years, so perhaps Ralph NADA should publish an updated "second edition" printing of his well-known consumer-protection-type literary work.