Schnatt
(verb) To destroy one's reputation and / or business by making a racist remark in public. From "Papa" John Schnatter, founder and chairman of Papa John's Pizza, who was forced to step down from his own company after using the N-word on a conference call.
"The CEO of Megacorp really schnatt the bed when he compared Mexicans to seagulls."
"Supercorp's stock tanked on the exchanges today after the company's CFO schnatt himself on a conference call with investors."
"Supercorp's stock tanked on the exchanges today after the company's CFO schnatt himself on a conference call with investors."