viral chumming

The slow build-up to a frenzy of "published", "grass-roots" media snippets (news items, trailers, seemingly innocuous and random "facts" about people or media) in the run-up to the release of a new movie, song, or other media.

January 2014: Hey, did you read this funny thing about the upcoming Star Wars movies?
August 2014: Woah! Someone captured drone-cam footage of the Millennium Falcon from the new Star Wars movies!
November 2014: Jeezy-Creezy, check out this stolen footage of the new Star Wars movie! It almost looks like viral chumming!

俚语	viral chumming
释义	viral chumming The slow build-up to a frenzy of "published", "grass-roots" media snippets (news items, trailers, seemingly innocuous and random "facts" about people or media) in the run-up to the release of a new movie, song, or other media. January 2014: Hey, did you read this funny thing about the upcoming Star Wars movies? August 2014: Woah! Someone captured drone-cam footage of the Millennium Falcon from the new Star Wars movies! November 2014: Jeezy-Creezy, check out this stolen footage of the new Star Wars movie! It almost looks like viral chumming!
随便看	derangement, insanity, and utter hellholery derangement syndrome derangerous derangers derangester derangle derango deranguish deran hill deranique derank deranker derankers derapchu derapodoop derar derared derasat derasinum derasmo derat deratchetification deratchify deratification d/e ratio