Brandition
A marketing term referring to the transition from a brand name to a brand experience.
You've gone from sitting at the bus stop looking at a Corona advertisement to sitting with the sun on your back, the sand between your toes, a warm breeze in your hair and a Corona in your hand ... Are you are the beach? No your in the mall at a bar that's been branditioned.
Brandite
The act of elite branding by using hot names for a company or product. A combination of Brand, Elite, and Ignite.
You need to brandite your brand by selecting a hot name for it.
Brandite
A person who loosely agrees with Russell Brand, that the political system in the UK is defunct.
"It doesn't matter who you vote for. They're all enabling their rich friends to avoid tax and demonising the poor."
"you're such a Brandite!"
"you're such a Brandite!"