bullshot

n. A screenshot fabricated by a company to misrepresent the graphics of a game; a combination of the words bullshit and screenshot.

Originated from Penny Arcade, a popular gaming webcomic.

n.(1) a term used in reference to any video game screen shot that is modified by a publisher to generate hype for it's product. Bullshots look a lot better than the actual game.(combination of Bullshit and Screenshot)

n.(2) modified from it's initial definition bullshot can be used to describe any picture that makes a person seem more attractive than he/she really is.

noun. Term coined for mass use by the creators of Penny Arcade, referring to prettied-up (typically CG'ed)screenshots of a game in development. These screenshots are then used to create appeal and/or hype for the game prior to its release, but do not show actual in-game graphics.

Fantastic spec video game screenshots that obviously do not reflect the actual quality of the game's graphics. Intended to generate unrealistic hype. Conflation of bullshit and screenshot. Coined by Gabe of pennyarcade.com.

A word created by Penny Arcade's Gabe (but credited to Tycho) to describe the first round of screenshots of a game. We know it lies, but because we want them to be real, we suspend our belief. You need a word like Bullshot at the ready, as though it were holstered, just to phrase the odd, skeptical enthusiasm engendered by these specious materials.