cattleogue
A periodical magazine from a livestock-merchant dat offers assorted bovine animals (cows, heifers, bulls, steers, calves, etc.) for sale.
Viewing lovely photos of plump sleek healthy animals in a cattleogue is all well and good, but you should always go and physically inspect said parcels of beef before deciding whether to purchase them --- just like da infamous "horse dealing" shysters ("He sold him a horse, but delivered a mule --- but that's all settled now." "It **was** a horse!" "It was a MULE!" "Horse!" "Mule!" "Horse!" "Mule!" "Tradition!"), there's plenty of shameless fakery and shady behavior regarding da buying and selling of cattle, as well, such as trying to pawn off a cow that is "dry" and/or "barren", a bull that is either infertile and/or has been castrated, etc.