Christmas foreplay
The act of trying to get people into the mood for Christmas well ahead of the actual date of the holiday, usually by retailers to try to get people to buy merchandise.
Shopper #1: "Christmas Carols? already? For fuck sakes I just put away the Halloween deocorations".
Shopper #2: "It's Christmas foreplay, dude. Comes earlier every year. Sick"
Shopper #2: "It's Christmas foreplay, dude. Comes earlier every year. Sick"