cyber-hazing
A practice of rituals and other activities performed online or using the internet, involving harassment, abuse or humiliation used as a way of initiating a person into a group .
Hey, no one talks to you, now drink loads of beer and record yourself throwing it up! Post it online for everyone to see.
What? Another cyber-hazing ritual to let me into your group? No thanks!
What? Another cyber-hazing ritual to let me into your group? No thanks!