Deikeaization
A metamorphosis experienced by certain twenty- and thirty- somethings, the primary manifestation of which is the shedding of Ikea furniture, Ikea accessories, and all things Ikea in favor of possessions befitting an adult. Deikeaization is as dramatic as a second puberty for some, with wet dreams revolving around the wares of Crate & Barrel, Restoration Hardware and other mature manufacturers of home furnishings. As with puberty, so with deikeaization: wood is good.
Alex invited me over for dinner the other day; I think he must be going through deikeaization, as none of his "silver" ware is rusty any more and his Billy bookcase had been replaced with something looking more like a William.