Overexposure Effect
When someone is exposed to something so frequently they begin to develop a negative opinion of it or experience negative feelings toward it.
Bob in 2013: Frozen is one of Disney best films
Jeff: I agree, what a great film.
5 years of Frozen being touted as the best-animated film
Bob in 2018: Frozen is an overhyped piece of shit
Jeff: You were singing it's praises when it came out. This seems like a classic example of the overexposure effect.
Jeff: I agree, what a great film.
5 years of Frozen being touted as the best-animated film
Bob in 2018: Frozen is an overhyped piece of shit
Jeff: You were singing it's praises when it came out. This seems like a classic example of the overexposure effect.